by Penny Freeman | Jun 18, 2014 | Inside Marketing
BY CELESTE COX Social Media: The Not So Unfriendly Monster For some of us, and quite possibly all of us writers, social media is a feared concept. An it-must-not-be-named that we promise we will work on, but never really do. It’s the monster you know is living under...
by Penny Freeman | Jun 12, 2014 | Inside Marketing
That is the question! BY BUNNY MINER Author Blogging 101: When to Start a Blog Whether you want to hear it or not, blogging is your friend. You’re probably thinking, but who wants to hear what I have to say? or I’m no expert, nobody will read it...
by Penny Freeman | Jun 5, 2014 | Inside Marketing
The new way to Market! As an author, consider if your target market uses Instagram. If you are going for young readers (teen-30s). I think the answer is a huge yes! Next consider your publishing group. When a group wants to interact together and draw a following, they...
by Penny Freeman | Jul 31, 2013 | Inside Marketing
This week marked a first for the X as we participated as a team in a convention. The Salt City Steamfest is a rollicking immersive adventure for fans of steampunk in all its manifestations: the role playing, the literature, the merchandise—all were in heavy evidence....
by Penny Freeman | Jul 29, 2013 | Editor's Notes, Inside Marketing, Submission Guidelines
BY MCKENNA GARDNER AND AMANDA ELLIOTT A Dash of Madness: A Thriller Anthology Launches August 3, 2013 In anticipation of the upcoming release for A Dash of Madness: A Thriller Anthology, Amanda Elliott, Assistant Marketing Director for The X, takes a deep dive into...
by Penny Freeman | Jul 24, 2013 | Inside Marketing
BY AMANDA ELLIOTT Let’s make this brief . . . That is the goal of today’s marketing blog and should be the goal of your pitch. The term “elevator speech,” which is regularly utilized in corporate America, is also used when discussing a pitch. Many authors believe this...
