by Penny Freeman | Jan 21, 2015 | Inside Marketing
BY VEENA KASHYAP Happy New Year! I hope you had a fabulous holiday season. Now that you’ve had some downtime, let’s get back to business, shall we? Last fall, I kicked off a series of posts focusing on the building of an author platform. As you may recall, my...
by Penny Freeman | Jan 20, 2015 | Inside Marketing
BY DIANE JORTNER Writing is a Lonely Business. But does it have to be? The one complaint I hear from writers is that it is such a solitary career. Often novice and established writers complain that even family members don’t get excited about what they are doing or the...
by Penny Freeman | Nov 18, 2014 | Events, Inside Marketing
BY JESSICA SHEN We are back from an amazing weekend at Teslacon, and boy did we leave with some great memories! This is a little belated, but I wanted to take the time to collect all my impressions before writing up this blog. First, here is a quick recap of our...
by Penny Freeman | Oct 29, 2014 | Inside Marketing
BY DIANE JORTNER One easy and fun way to boost your social networking presence, build readers, and make valuable connections is to write book reviews. Book reviews are read by readers, appreciated by authors and publishers, and help create a sense of belonging in the...
by Penny Freeman | Oct 22, 2014 | Inside Marketing, Writing
BY CELESTE COX “Learn to love rewriting, revision and editing as much as you love drafting. You’re only making the book better.” —C Michelle Jefferies, author of EMERGENCE http://www.cmichellejefferies.com “Archive – nothing you write is ever a waste of...
by Penny Freeman | Oct 15, 2014 | Inside Marketing
BY VEENA KASHYAP Last week, I discussed what an author platform is and isn’t and why it is important every author build a solid platform. As a refresher, an author platform is about how you connect with and create buzz about your work. The key components of a solid...
